Mon, 12 December 2016
There’s no shortage of opinions on what makes a successful cafe. Looking at businesses that succeed (or not), it’s obvious that marketing and management are the major drivers, and within those two headings we can identify location and size, design and layout, the employee team, good service, menu and products, equipment, financial management and of course marketing in all its variations.
In this interview Ken Burgin talks with Andrew and Claire Bowen, authors of The Daily Grind - How to Open and Run a Coffee Shop That Makes Money. Having created three thriving cafes, they’re in a unique position to talk about success, and what new operators need to consider. We also discussed how existing business owners can improve and grow - it was a very productive conversation. You can find Andrew & Claire's book here and also check their excellent website.